Almost as soon as you start watching the film, you realize how downright impossible it is to truly define Burt.
Burt's Bees
From Wikipedia, the free encyclopedia
Type | Subsidiary |
---|---|
Founded | Dover-Foxcroft, Maine, U.S. (1984 )[1] |
Founders | |
Headquarters | Durham, North Carolina[3], U.S. |
Area served |
|
Key people | Nick Vlahos (Vice President, General Manager)[4] |
Products | Natural personal care products |
Revenue | US$250 million (2006)[2] |
Employees | 420 (2005)[5] |
Parent | The Clorox Company[2] |
Website | burtsbees |
Burt's Bees manufactures their products with natural ingredients[8] using minimal processing such as distillation/condensation, extraction/steamed distillation/pressure cooking, and hydrolysis to maintain the purity of those ingredients.[9] In addition, every product has a "natural bar" which gives a percentage of natural ingredients in that product, often with detailed ingredient descriptions.[10]
Originating in Maine in the 1980s, the business began when co-founder Roxanne Quimby started making candles from Burt Shavitz's leftover beeswax.[11] This eventually led to their bottling and selling of honey, a practice that slowly diminished as the company evolved as a corporation. Eventually, other products using honey and beeswax, including edible spreads and furniture polish, were sold, before moving into the personal care line.[citation needed]
In late 2007, Clorox purchased Burt's Bees for $925 million USD.[12]
No comments:
Post a Comment